The Society for Healthcare Strategy and Market Development of the American Hospital Association, or SHSMD, as we found to be a useful acronym, contacted us back in October 2015. Their request was simple: “20th Anniversary Video” but we soon realized this would not be a run-of-the-mill anniversary video, and we felt inspired.
"Either write something worth reading or do something worth writing.”
- Benjamin Franklin
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Kocsis Technologies, Inc. first contacted us back in November 2014. At that time, they were looking to complete a rebrand initiative with a new logo, refreshed website, and updated marketing collateral, which was to include a video. After an initial meeting and creative collaboration session, KTI opted to revisit the project in a year, when they would be able to focus their efforts specifically on the video aspect. Fast forward to January 2016, where the two teams met again to begin the project, full-steam ahead.
Our clients come in all shapes and sizes, and we thrive on that kind of diversity. Each project we take on presents a new opportunity to create something special. And, whether big or small, our end goal is always to successfully complete each project; however, to do that, we need our clients’ help. That’s why we have put together a few tips that will help guide clients down the path of success!
When the Les Turner ALS Foundation reached out to us in November 2015 to create the video for their annual “Hope Through Caring Gala” event, we were honored, and immediately pursued the opportunity. It was just a few months earlier in July that we completed our first video with the Foundation, the ALS Walk for Life video, used to harness awareness, support, and participation for their annual Walk for Life event that occurred in September. To be able to join the forces of our two teams once again was an exciting moment.
Check out the next installment of our employee features about our newest team member, Libby Smith!