The Motion Source Video Production Blog

Filtered by Tag: corporate video

June 17, 2022

7 Tips To Create an Effective Corporate Training Video

By Motion Source •

If you're going to create a corporate training video, you want it to be effective. Check out our tips and ideas to make the best training materials. Here are seven tips that can help you create a business training video. With these tips, you can plan an organized, effective video project. Your video content can prepare your team and benefit your business long-term. Start planning your video production to create an amazing training video with these tips today.

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February 11, 2022

Best Corporate Advertising Strategies for 2022

By Motion Source •

Are you looking to help your company thrive in 2022? Keeping up with corporate advertising trends will help you attract new clients and grow revenue. Marketing strategies and trends change from year to year, though, so you need to make sure you know the best strategies for 2022. In this blog, we'll get into the top advertising tips for 2022.

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December 30, 2021

How Corporate Video Production Elevates Your Brand

By Motion Source •

On the fence about planning a corporate video production? Here are eight benefits of corporate videos to consider. After reading this guide, you can make a more informed decision with your business in mind. In fact, 64% of marketers plan to increase their video marketing. Over 80% of consumer web traffic is generated through video content too. Discover how corporate website videos can boost your business today!

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December 03, 2021

Video Thrilled the Job Searcher: 5 Reasons Your Company Needs Recruiting Video

By Motion Source •

Did you know that a candidate application rate goes up by 34 percent when the application comes with a recruiting video? You might not be aware of them yet, but recruiting videos are one of the best ways to make sure you get the top talent working for you.

Not entirely sold on the benefits of corporate videos? Not sure where to get video production in Chicago? Just interested in reading a fun/slightly funny article on why recruiting videos are great? If you answered “yes” to any of these questions, you've come to the right place. This article will walk you through what you need to know about company recruitment videos.

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October 22, 2021

Don't Train in Vain: 7 Reasons You Need Corporate Training Videos

By Motion Source •

Employee turnover can be one of the biggest expenses for businesses. The main strategy for retaining employees is through training and education, which help to keep expectations clear and so everyone is on the same page. A huge, effective tool for these steps is corporate training videos. This type of video has a bad reputation for being cheesy and boring but that is simply not the case anymore! If you're not convinced, we've outlined the top seven benefits you'll see after sharing fun, high-impact training videos with your employees.

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October 15, 2021

How Long Should My Video Be? A Guide to Ideal Corporate Video Length

By Motion Source •

It's time to roll your cameras and roll up your sleeves. YouTube is by far the most popular social media platform in the United States. 81% of Americans say they use it, 12 percentage points higher than Facebook. Everyone loves a good video, which makes it a great resource to promote your business. But you can't just film something on your phone and expect it to succeed. You need to know about video length.

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March 06, 2020

Guest Post: Corporate Video Mistakes and How to Avoid Them

By Ryan Spanger • Managing Director - Dream Engine

Choosing to create a corporate video to help promote your business involves an investment of energy and time. A well-made corporate video that communicates the right message and connects with the correct audience can make a strong impact. So it’s important to ensure that you give yourself the best chance of success. By avoiding these errors, you’ll greatly enhance the prospects of your next corporate video production.

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May 27, 2016

Client Profile + Behind the Scenes: Kocsis Technologies, Inc.

By Michelle Maslanka • Producer

Kocsis Technologies, Inc. first contacted us back in November 2014. At that time, they were looking to complete a rebrand initiative with a new logo, refreshed website, and updated marketing collateral, which was to include a video. After an initial meeting and creative collaboration session, KTI opted to revisit the project in a year, when they would be able to focus their efforts specifically on the video aspect. Fast forward to January 2016, where the two teams met again to begin the project, full-steam ahead.

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